Greg "Coach G" Lafond is the Manager at Gnius Myndz Clothing, a brand he helped build with a mission to inspire and uplift others. With over 20 years of experience as a basketball coach in California, Coach G has devoted his life to mentoring athletes both on and off the court. He’s passionate about sports, fitness, and personal development—values that shape the vision of Gnius Myndz. Through his leadership, the brand promotes self-belief, motivation, and the discovery of one's inner "Gnius." Coach G plays a pivotal role in managing operations while cultivating the empowering and positive culture that defines Gnius Myndz. His deep-rooted experience in coaching and leadership keeps the brand grounded in its purpose: empowering individuals to express themselves and chase greatness.